2009/05/04

4 Step plan to success with adsense - lesson1

The 4-Step Plan to Success with adsense. this is important for you to every one who decide start make money online with google adsense. so you will know and never have a question How much can i make with google adsense.

let's start the lesson,

Once your account was accepted, you want to start making money online with this adsense opportunity. In this lesson, we look at some of the most effective strategies for generating optimum adsense revenue from the Google AdSense program.

Step 1 - Formatting Ad Blocks & Ad Placement

Formatting Ad Blocks
You can let Google decide for you the type of ads that will be displayed on your
webpage, but as the website publisher, you may be in a better position to decide
what ads suit the content of your website and how you would like them displayed.
To the extent possible, whether chosen by Google or you, make the ads seem
like part of the site itself.
Most internet marketing experts believe that the ads on your website have a high
probability of getting clicked if they blend in with the rest of the content of your
web page. Factors such as color scheme, font size and type, and the
appearance of your ad should match your web page. Borders are optional and
we think you should often opt out.
Why put a box around the ad that says, “Hi! I’m an ad!”? who Like Ad ?
Also, regardless of other design choices, text links should be blue. Why are text
links blue? For the same reason Henry Ford said of the Model-T, “They can have
any color they want so long as it’s black.” They just are.
Though we think text ads are generally better than graphic ads, also known as
image ads, Google does offer them with the program.
Actually, you don’t need to struggle much with whether graphic ads or text will be
better on your pages, as Google’s technology will suggest whether an image ad
or a text ad will be more suitable and which will earn you maximum revenues
(since you earn part of what they earn, they have motives to get this mix right).
However, it remains totally up to you whether you wish to run image ads or textbased
ads. You can select only image ads, or text ads or a combination of both
of these formats on your entire AdSense account or on one page at a time based
on your discretion.
Adsense Ad Placement
Where do you put ad on your site is one of most important things that you should know.”
Location is true in real estate and true in advertising,
including web advertising. Since the “location” of the user is your site already, the
“location” of the ad in this context means on which pages, where on the pages,
and so on. As noted, the less an ad looks like an ad, the more click you will get.

Then there are general design and usability factors to consider.
If your website is cluttered and you can not dispense with any content, you may
want to break it down further into sections or more pages to provide easier
reading. This also gives you the potential benefit of placing additional ads.
As noted, i generally recommend text-based ads. However, text-dense sites
may actually do better with image ads. If your site has very few graphics, you
may want to balance it out by putting image-based ads. In the monotony of a lot
of dense written information, image-based ads and graphics provide what’s
called visual relief. This can also prompt clicks.
Where should you put the ads? The chances of your ad getting noticed by the
visitors to your site increases greatly if you place ads as close to the top of your
webpage as possible.
If you choose to place so-called ‘skyscraper’ ads – in magazines these would be
called columns – on the sidebars of your webpage, it would be wise to place
them on the right side of your principal content areas. The reason for this is the
visitor to your page (in most languages) will read from left to right. He or she will
chance upon the ad ultimately, if not consciously, then at least out of habit. Their
eyes will go there. From the left, they can visually “skip” the ad when they start
reading next to it.
Your ads should be placed in such a way that it matches the links to other
websites on your site. If you already have a links section on your site, put the
AdSense links in that section or list. This is not dishonest – if it were, Google
would not allow it.
Obviously if you have a “most popular” area on your website, such as a page that
is updated daily with some kind of material that people bookmark to revisit often,
place your ad(s) there instead of somewhere else that may get less traffic. For
many websites the home page is not actually the most accessed area. If you
don’t know what the traffic pattern is on your sites, it’s easy to find out – ask your
hosting provider about usage logs.
One more thing: While some affiliate marketing programs encourage host sites to
encourage clicks directly, it is not appropriate to expressly ask your readers to
click on the ads served by the Google programs. Not only is it unprofessional
and arguably unethical, it also annoys people and moreover Google AdSense
actually prohibits any such activity. You can neither directly solicit clicks nor can
you do anything considered deceptive to encourage clicks.
In conclusion, the emphasis is always on quality of content on your web pages.
Good and interesting content makes your site better, more acceptable to Google,
more likely to win with AdSense, and therefore more profitable for you!

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